50 Bayswater Rd

Fiducia Property Group

Heritage and modern amenity in the beating heart of Sydney

Hoyne Fiducia Property Group 50 Bayswater Rd
Hoyne Fiducia Property Group 50 Bayswater Rd
Hoyne Fiducia Property Group 50 Bayswater Rd
  1. A sellout blend of heritage and modern amenity in the beating heart of Sydney, 50 Bayswater Rd is a development of 19 apartments in Rushcutters Bay by Fiducia Property Group, with luxury interiors by Daniel Boddam.

 

Hoyne worked with the client to position these elegant residences, which blend heritage with modern amenity, as sophisticated sanctuaries located in the beating heart of Sydney. The campaign drew attention to the apartments high quality design, amenity and walkability. The creative and photography focused on close-up details and behind-the-scenes views of city life to evoke the feeling that potential buyers were gaining access to an intimate, exclusive world. Our strategy identified that no naming was required: 50 Bayswater Rd is already an icon in its own right. The development, which launched last month, achieved instant market success, with 15 out of the 19 apartments selling over the launch weekend.

Hoyne Fiducia Property Group 50 Bayswater Rd
Hoyne Fiducia Property Group 50 Bayswater Rd
Hoyne Fiducia Property Group 50 Bayswater Rd
Hoyne Fiducia Property Group 50 Bayswater Rd