Canopy

FRASERS PROPERTY

Taking Putney Hill to the treetops.

Frasers Property Canopy Putney Hill Building Image by Hoyne Design
Frasers Property Canopy Putney Hill Brochures by Hoyne Design
Frasers Property Canopy Putney Hill Life is Beautiful Beneath The Canopy by Hoyne Design

The brief for Stage Two of Putney Hill targeted a new market and called for a campaign with greater sophistication than previous releases. This campaign captured the natural surrounds of Putney Hill, the beautiful landscape and the elevated location ‘up amongst the trees’ within the identity.

 

All aspects of the collateral and above the line communication articulated this positioning, creating the image of a sought after address that resonated with the target audience.

Frasers Property Canopy Putney Hill Your Sunlit Leafy Enclave Brochure Image by Hoyne Design
Frasers Property Canopy Putney Hill Display Suite by Hoyne Design
Frasers Property Canopy Putney Hill Lounge Image by Hoyne Design
Frasers Property Canopy Putney Hill Woman Image by Hoyne Design
Frasers Property Canopy Putney Hill Sales Centre Image by Hoyne Design
Frasers Property Canopy Putney Hill Sales Centre Image by Hoyne Design
Frasers Property Canopy Putney Hill Display Suite Image by Hoyne Design
Frasers Property Canopy Putney Hill Sales Centre Map by Hoyne Design

Hoyne has exceptional attention to detail and sophisticated style that meets the Frasers’ project brief and vision everytime.

Fiona Neo    /   Project Marketing Manager Frasers Property Australia