Maxwell Place

MIRVAC

Luxury apartment living for the discerning Sydneysider.

Mirvac Maxwell Place Harold Park Card by Hoyne Design
Mirvac Maxwell Place Harold Park Brochure by Hoyne Design
Mirvac Maxwell Place Harold Park Brochure by Hoyne Design

We needed to market 49 highly designed boutique apartments at a premium pricepoint, within the larger precinct of Harold Park, which is still under construction.

 

Engulfed by sweeping natural sandstone walls and architecture by Smart Design Studio, it was important to bring the surrounding texture and intelligent design to life. The visual language referenced the angular features of the building facades, which was also referenced in the identity and collateral.

 

Mirvac Maxwell Place Harold Park brochure by Hoyne Design
Mirvac Maxwell Place Harold Park Branding by Hoyne Design

Maxwell Park stands alone in an exclusive corner of Harold Park.